GDPR is a comprehensive data protection regulation that applies to businesses operating in the European Union (EU) or dealing with EU citizens' data. Key aspects of GDPR include:

  • Consent: Obtain explicit consent from recipients before collecting and using their personal data. Ensure that consent is freely given, specific, informed, and unambiguous.

  • Data Protection: Implement measures to protect personal data from unauthorized access, alteration, or disclosure. This includes encryption, secure storage, and regular security audits.

  • Transparency: Be transparent about your data collection practices. Clearly explain what data you collect, how it will be used, and who it will be shared with in your privacy policy.

  • Right to Access and Erasure: Provide recipients with the right to access their data and request its deletion. Make it easy for them to update their preferences or unsubscribe from your emails.